Generative AI & LLMs
Named entity recognition
Finding names, places, dates and similar details in writing.
Example
An AI system highlights company names in a news article.
Why people use it
It helps organize mentions of people, places and organizations in large amounts of text.
What you'll hear
“Highlight the company names in these articles.”
What this means for you
Check ambiguous names and the person or thing categories the tool supports.
Can you control it?
Developer-only
The people building or running the AI choose this setup. An everyday user generally needs their help to change how this part works.
Common questions
- Can two people with the same name be confused?
- Yes. Finding a name does not necessarily establish which real person the writing refers to.
- Can the same word belong to different categories?
- Yes. A word may name a company in one sentence and a place in another.
- Can it miss an unfamiliar name?
- Yes. New names, unusual spellings or specialized language can make recognition harder.