Skip to content

Generative AI & LLMs

Watermarking

Adding a detectable mark or signal to material to show where it came from or who owns it.

Example

An AI picture contains a visible mark or a hidden signal a checking tool can detect.

Why people use it

It can attach a sign of origin or ownership to a piece of media.

What you'll hear

“Is there a mark showing where this came from?”

What this means for you

Examine the file's history as well as any watermark.

Can you control it?

Sometimes

Sometimes. Your choices depend on the tool and your access. The settings available to an everyday user may differ from those available to the people running it.

Common questions

Can a watermark prove every claim about a file?
No. Signals can be absent, damaged or misinterpreted.
Must a watermark be visible?
No. Some marks are visible, while others are designed for software to detect.
Can editing damage the watermark?
Yes. Cropping, compression or other changes can weaken or remove some kinds of marks.

Related terms

Still have questions?

Up to 500 characters.

Ask LATHIC about AI. Relevant glossary entries may be included.

Your question, the glossary entries it matches, and a rotating pseudonymous identifier go to Microsoft Azure’s OpenAI service through Vercel AI Gateway to generate an answer. Zero retention and no training are required of the provider, and LATHIC does not save your question or answer. Privacy Notice